The Power of Green

                                                                       

                                                                                       “The Power of Green”

The very first thought that one gets on listening to green are the lush green trees. These trees are the children of Mother Nature, gifted to us so that we can lead a happy life. Through this shoot we are trying to communicate that how nature can hear, feel and see; but never speak. We want to show people how the nature will feel if it was a person. It can feel all the emotions that we feel for our children but is never able to express. It is us who should understand her conditions.   

The poses we chose are not subtle, because everything in nature is wild at heart. We chose poses to show nature who is protective , happy and in agony after seeing the bad conditions of her children; with a little symmetry. We have accentuated eyes through makeup as they are the most expressive feature and kept the lips nude as nature does not speak. And the hairdo is symbolic to a nest in which a little bird grows. For us the earth is the nest, we the little birds and nature is the power that nurtures us.

In the make-up we have accentuated the eyes as they are the medium through which the nature sees and fulfifills all the needs of the creatures, whereas the lips are nude as nature does not speak. This hair do symbolizes a nest, this nest is the earth and we are the little birds who are nurtured and bought up by the nature. The ads which we have made plays around the emotions of nature, the tagline says, ™Nature's agony is unexpressed, but not unseen∫, with a byline saying ,∫help Mother Nature to save her children∫. The rest two ads have similar tagline and byline with the emotions being replaced by happiness and fear.

The ad related to happiness shows that how happy Mother Nature is on giving birth to a new life i.e. the plant. It says that we should try planting more trees, instead of just cutting them down. The second ad shows the fear of Mother Nature when we cut down the trees and she is unable to protect them. And the third ad portrays the agony which she goes through when she watches her children being cut and exploited. She is trying to break through her silence, but when she does this disasters are bound to happen.

So we should do our bit for the Mother Nature and help her protect her own children which could be done by adopting methods like reducing power consumption, reducing use of paper in the offifices, depending more on new eco-friendly technologies, eco drives and community help.

Team:

 PHOTOGRAPHY: Indrajeet Roy & Pallavi Negi

                                                                                     MODEL: Vanshika Saigal